What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria marks 100th anniversary of the Friends of the National Museum

Nov 13, 2025

Crown Princess Victoria marks 100th anniversary of the Friends of the National Museum

Nov 13, 2025

Nov 13, 2025

Latest Find

Featured

Salvatore Ferragamo Gylla 70 Slingback Pumps

Princess Charlene, Shoes

Salvatore Ferragamo Gylla 70 Slingback Pumps

Princess Charlene, Shoes

Princess Charlene, Shoes

All in Dresses

Sfera Lacy Dress

Aug 1

Aug 1 Sfera Lacy Dress

Princess Leonor, Dresses

& Other Stories Satin Slip Midi Dress

Jul 31

Jul 31 & Other Stories Satin Slip Midi Dress

Queen Letizia, Dresses

LK Bennett x Royal Ascot Lux Crepe Pencil Dress in Cream

Jul 31

Jul 31 LK Bennett x Royal Ascot Lux Crepe Pencil Dress in Cream

Marie Ducruet, Dresses

Devotion Ella Dress in White/Red

Jul 31

Jul 31 Devotion Ella Dress in White/Red

Princess Catharina-Amalia, Dresses

Pili Carrera Drop-Waist Sequin Dress with Bow Belt

Jul 30

Jul 30 Pili Carrera Drop-Waist Sequin Dress with Bow Belt

Princess Alexia, Dresses

Pili Carrera Sleeveless Belted Dress

Jul 30

Jul 30 Pili Carrera Sleeveless Belted Dress

Princess Ariane, Dresses

Nanos Lace-Trimmed Paisley-Print Dress

Jul 30

Jul 30 Nanos Lace-Trimmed Paisley-Print Dress

Princess Leonor, Infanta Sofia, Dresses

Nanos Long-Sleeve Printed Dress

Jul 30

Jul 30 Nanos Long-Sleeve Printed Dress

Infanta Sofia, Dresses

Vanilia Velvet A-Line Dress in Black

Jul 27

Jul 27 Vanilia Velvet A-Line Dress in Black

Princess Alexia, Dresses

Zara Girls Lace Dress

Jul 27

Jul 27 Zara Girls Lace Dress

Princess Alexia, Dresses, Princess Ariane

Sandro Lori Dot-Print Dress in Blue

Jul 27

Jul 27 Sandro Lori Dot-Print Dress in Blue

Princess Catharina-Amalia, Dresses

Zara Printed Tunic Midi Dress

Jul 26

Jul 26 Zara Printed Tunic Midi Dress

Marie Ducruet, Dresses

Max&Co Modular Poplin Dress in Dark Brown Pattern

Jul 26

Jul 26 Max&Co Modular Poplin Dress in Dark Brown Pattern

Tatiana Casiraghi, Dresses

Akris Infinite Embroidery Long Dress

Jul 26

Jul 26 Akris Infinite Embroidery Long Dress

Princess Charlene, Dresses

Bruna Genevieve Dress in Mint

Jul 25

Jul 25 Bruna Genevieve Dress in Mint

Infanta Sofia, Dresses

Cayro Yasmin Dress

Jul 25

Jul 25 Cayro Yasmin Dress

Princess Leonor, Dresses

Vogana Mer Dress in Orange

Jul 25

Jul 25 Vogana Mer Dress in Orange

Queen Letizia, Dresses

Zara Polka Dot Print Midi Dress

Jul 25

Jul 25 Zara Polka Dot Print Midi Dress

Princess Theodora, Dresses

Sea Cara Chambray Midi Dress

Jul 25

Jul 25 Sea Cara Chambray Midi Dress

Princess Nina, Dresses

Zara Printed Satin Shirt Dress in Multicoloured

Jul 24

Jul 24 Zara Printed Satin Shirt Dress in Multicoloured

Camille Gottlieb, Dresses