What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Feed Projects Dopp Kit in Grey

Princess Beatrice, Bags

Feed Projects Dopp Kit in Grey

Princess Beatrice, Bags

Princess Beatrice, Bags

All tagged 10Jul16

Musto Portimao Lightweight Parka in Navy

Apr 12

Apr 12 Musto Portimao Lightweight Parka in Navy

Zara Phillips, Outerwear

Converse Chuck Taylor All Star Low Top Shoes in Charcoal

Apr 1

Apr 1 Converse Chuck Taylor All Star Low Top Shoes in Charcoal

Zara Phillips, Shoes, Beatrice Casiraghi

Finlay & Co. Ledbury Sunglasses with Blue Mirror Lenses

Mar 23

Mar 23 Finlay & Co. Ledbury Sunglasses with Blue Mirror Lenses

Zara Phillips, Accessories, Sunglasses

Rolex Yacht-Master 40 Watch in Everose Gold

Feb 19

Feb 19 Rolex Yacht-Master 40 Watch in Everose Gold

Zara Phillips, Watches, Accessories

Musto Genoa Mini Carryall Bag in 690 GBR Blue

Oct 29

Oct 29 Musto Genoa Mini Carryall Bag in 690 GBR Blue

Zara Phillips, Bags

Rails Hunter Plaid Shirt in Navy/Red/White

Oct 29

Oct 29 Rails Hunter Plaid Shirt in Navy/Red/White

Zara Phillips, Tops

Brora Gold Charm Earrings

Jul 4

Jul 4 Brora Gold Charm Earrings

Duchess of Cambridge, Accessories, Earrings

Alexander McQueen Obsessions Dress

Jul 4

Jul 4 Alexander McQueen Obsessions Dress

Duchess of Cambridge, Dresses

Ray-Ban Folding Wayfarer Sunglasses

Jul 1

Jul 1 Ray-Ban Folding Wayfarer Sunglasses

Duchess of Cambridge, Accessories, Sunglasses, Princess Charlene, Queen Maxima, HGD Stéphanie

Gianvito Rossi Gianvito 105 Pumps in Praline Suede

Jun 27

Jun 27 Gianvito Rossi Gianvito 105 Pumps in Praline Suede

Duchess of Cambridge, Shoes, Queen Maxima, Queen Mathilde

LK Bennett Natalie Clutch

Jun 27

Jun 27 LK Bennett Natalie Clutch

Duchess of Cambridge, Bags