What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Sophie Habsburg Noe Bag in Nude

Countess of Wessex, Bags

Sophie Habsburg Noe Bag in Nude

Countess of Wessex, Bags

Countess of Wessex, Bags

All tagged 31Jan20-Eug

Jack Whitten for Hauser & Wirth Double-Sided Wrap

Jan 23

Jan 23 Jack Whitten for Hauser & Wirth Double-Sided Wrap

Princess Eugenie, Accessories

Thousand Fell Lace-Up Sneakers in White and Pink

Apr 1

Apr 1 Thousand Fell Lace-Up Sneakers in White and Pink

Princess Eugenie, Shoes, Princess Beatrice

Reiss Lavinnia Double Breasted Jacket in Black

Sep 16

Sep 16 Reiss Lavinnia Double Breasted Jacket in Black

Princess Eugenie, Outerwear