What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary marks Lillebror Lottery's 100th anniversary

Feb 21, 2026

Queen Mary marks Lillebror Lottery's 100th anniversary

Feb 21, 2026

Feb 21, 2026

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Scapa Fur Trimmed Ankle Boots

Queen Mathilde, Shoes

Scapa Fur Trimmed Ankle Boots

Queen Mathilde, Shoes

Queen Mathilde, Shoes

Feb 21

Feb 21 Happy 12th Birthday to Princess Leonore!

Princess Leonore

On Friday, Princess Leonore celebrated her 12th birthday and a new photo was posted by her mother, Princess Madeleine, to mark the day.

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Une publication partagée par Princess Madeleine of Sweden (@princess_madeleine_of_sweden)

Princess Leonore wore a Colmar jacket.

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Colmar Down Jacket with Detachable Hood

Colmar Down Jacket with Detachable Hood

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Scapa Fur Trimmed Ankle Boots

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