What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

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Massimo Dutti Nappa Leather Bag with Double Strap

Queen Letizia, Bags, Princess Leonor

Massimo Dutti Nappa Leather Bag with Double Strap

Queen Letizia, Bags, Princess Leonor

Queen Letizia, Bags, Princess Leonor

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Crown Princess Victoria attends World Wide Fund for Nature annual meeting

May 11

May 11 Crown Princess Victoria attends World Wide Fund for Nature annual meeting

Crown Princess Victoria

On Thursday, Crown Princess Victoria attended the World Wide Fund for Nature annual meeting at Ekolsund Palace.