What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Mirto Tweed Jacket

Queen Letizia, Outerwear

Mirto Tweed Jacket

Queen Letizia, Outerwear

Queen Letizia, Outerwear

All tagged Louise Grønlykke

Scandinavian heirs catch up during digital meeting

Apr 26

Apr 26 Scandinavian heirs catch up during digital meeting

Crown Princess Mary, Crown Princess Mette-Mari, Crown Princess Victoria

Royal Recap: February 1 - February 7

Feb 7

Feb 7 Royal Recap: February 1 - February 7

Crown Princess Mary, Crown Princess Victoria, Queen Mathilde