What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

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Queen Letizia, Bags, Princess Leonor

Massimo Dutti Nappa Leather Bag with Double Strap

Queen Letizia, Bags, Princess Leonor

All tagged The North Face

Jan 24

Jan 24 Happy 12th Birthday to Countess Athena!

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Princess Athena

On Wednesday, Countess Athena celebrated her 12th birthday! To mark the day, two new photos were released.

May 10

May 10 Prince Joachim, Princess Marie, and Count Henrik mark Europe Day

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Prince Henrik, Princess Marie

On Tuesday, Count Henrik took part in the rekindling of the flame of the Unknown Soldier in Paris with other young European people, each carrying a flag of their country, to mark Europe Day. Prince Joachim & Princess Marie attended the ceremony with him.

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 24 Happy 12th Birthday to Countess Athena!

May 10 Prince Joachim, Princess Marie, and Count Henrik mark Europe Day

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