What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Willem-Alexander and Princess Catharina-Amalia attend presentation of the Princess Catharina-Amalia Hussar Regiment

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Winter white beret with leather detail and crystal veil.

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19 June 2025

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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Jun 19 Justine Bradley-Hill Camellia Crystal Beret

Justine Bradley-Hill Camellia Crystal Beret

Worn by Princess Beatrice on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jun 19 Justine Bradley-Hill Camellia Crystal Beret

Justine Bradley-Hill Camellia Crystal Beret

Worn by Princess Beatrice on:

Jun 19 Mulberry Amberley Clutch in Black Small Classic Grain

Jun 19 Chopard Happy Hearts Bangle

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