What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 12Nov19-C

Carolina Herrera Metropolitan Insignia Clutch in Gold

Jul 22

Jul 22 Carolina Herrera Metropolitan Insignia Clutch in Gold

Queen Letizia, Bags, Queen Mathilde, Princess Elisabeth

Jimmy Choo Misty 120 Sandals in Gold Leather

Jul 22

Jul 22 Jimmy Choo Misty 120 Sandals in Gold Leather

Queen Letizia, Shoes

Karen Hallam Signature Ring

Jul 16

Jul 16 Karen Hallam Signature Ring

Queen Letizia, Rings, Accessories, Infanta Sofia