What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

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Benedikte Thoustrup, Accessories, Sunglasses

All tagged 13Feb22

Holland Cooper Fairisle Knit Sweater in Cream

Feb 6

Feb 6 Holland Cooper Fairisle Knit Sweater in Cream

Duchess of Cambridge, Tops, Lady Louise Windsor

& Other Stories Favourite Cut Jeans in Light Blue

May 29

May 29 & Other Stories Favourite Cut Jeans in Light Blue

Duchess of Cambridge, Bottoms

Missoma Rhodochrosite Gold Mini Pyramid Charm Hoops

Sep 15

Sep 15 Missoma Rhodochrosite Gold Mini Pyramid Charm Hoops

Duchess of Cambridge, Accessories, Earrings