What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 13Jan16-Eug

Topshop Pork Pie Hat in Black

Feb 19

Feb 19 Topshop Pork Pie Hat in Black

Princess Eugenie, Hats

Aspinal of London The Trunk Clutch in Black Leather with Silver Hardware

Feb 18

Feb 18 Aspinal of London The Trunk Clutch in Black Leather with Silver Hardware

Princess Eugenie, Bags

Carvela Shilling High Heel Ankle Boots in Black

Sep 10

Sep 10 Carvela Shilling High Heel Ankle Boots in Black

Princess Eugenie, Shoes