What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

May 13, 2025

Latest Find

Featured

Alberta Ferretti Wool Long Coat

Crown Princess Mette Marit, Outerwear

Alberta Ferretti Wool Long Coat

Crown Princess Mette Marit, Outerwear

Crown Princess Mette Marit, Outerwear

All tagged 14May25-Max

Natan Couture Radias Skirt in Navy

May 14

May 14 Natan Couture Radias Skirt in Navy

Queen Maxima, Bottoms

Natan Couture Rosay Top

May 14

May 14 Natan Couture Rosay Top

Queen Maxima, Tops

Scully & Scully Peridot and Pearl Earrings

Jul 5

Jul 5 Scully & Scully Peridot and Pearl Earrings

Queen Maxima, Accessories, Earrings

Gianvito Rossi Closed Toe Pumps in Navy Leather

Oct 7

Oct 7 Gianvito Rossi Closed Toe Pumps in Navy Leather

Crown Princess Mary, Shoes, Queen Maxima