What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

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Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 15Sept24-Bea

Rue de Verneuil Marinière Cruise Bucket Bag in Navy/White

Sep 28

Sep 28 Rue de Verneuil Marinière Cruise Bucket Bag in Navy/White

Princess Beatrice, Bags

ASOS DESIGN Soft Denim Puff-Sleeve Shirt in Midwash

Sep 10

Sep 10 ASOS DESIGN Soft Denim Puff-Sleeve Shirt in Midwash

Princess Beatrice, Tops

Sézane Oksana Skirt in Beige

May 30

May 30 Sézane Oksana Skirt in Beige

Princess Beatrice, Bottoms

Veja Wata II Pierre Low Sneakers in Black Canvas

Sep 10

Sep 10 Veja Wata II Pierre Low Sneakers in Black Canvas

Princess Beatrice, Shoes