What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

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Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 16Jun04

Christian Dior Flap Shoulder Bag

Oct 22

Oct 22 Christian Dior Flap Shoulder Bag

Queen Sonja, Bags

Prada Python Slingback Pumps in Brown Leather

Sep 5

Sep 5 Prada Python Slingback Pumps in Brown Leather

Crown Princess Mette Marit, Shoes