What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 18Aug23-C

Tartine et Chocolat Van Patch Polo

Aug 20

Aug 20 Tartine et Chocolat Van Patch Polo

Prince Charles, Prince François, Tops

Jacadi Canvas Tennis Shoes in White

Jun 22

Jun 22 Jacadi Canvas Tennis Shoes in White

Prince Charles, Shoes

Tartine et Chocolat Linen Dungaree

Jun 22

Jun 22 Tartine et Chocolat Linen Dungaree

Prince Charles, Jumpsuits