What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 18Jul13-Bea

Anya Hindmarch Marano Clutch in Pink Glitter

Dec 20

Dec 20 Anya Hindmarch Marano Clutch in Pink Glitter

Princess Beatrice, Bags

Pretty Ballerinas Shirley Ballet Flats in Zebra Print

Dec 13

Dec 13 Pretty Ballerinas Shirley Ballet Flats in Zebra Print

Princess Beatrice, Shoes

Maje Ariane Top

Dec 13

Dec 13 Maje Ariane Top

Princess Beatrice, Tops

Topshop Quilted Skater Skirt

Dec 13

Dec 13 Topshop Quilted Skater Skirt

Princess Beatrice, Bottoms