What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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August 11, 2026

Latest Find

Featured

Christian Dior Knit Dress in Blush

Princess Charlene, Dresses

Christian Dior Knit Dress in Blush

Princess Charlene, Dresses

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Princess Charlene, Dresses

All tagged 18Jun16-Eug

Nerida Fraiman Audrey Hat

Feb 1

Feb 1 Nerida Fraiman Audrey Hat

Princess Eugenie, Hats

Alice + Olivia Dianna Floral Print Skirt

Feb 1

Feb 1 Alice + Olivia Dianna Floral Print Skirt

Princess Eugenie, Bottoms

Alice + Olivia Porla Collared Sweater

Feb 1

Feb 1 Alice + Olivia Porla Collared Sweater

Princess Eugenie, Tops

Alexander McQueen Gold-Capped Pumps in Black Suede

Jan 16

Jan 16 Alexander McQueen Gold-Capped Pumps in Black Suede

Princess Beatrice, Princess Eugenie, Shoes