What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

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Princess Charlene, Shoes

All tagged 1Jan18

Christian Dior Suede and Patent Leather Peep-Toe Pumps in Beige & Gold

Dec 26

Dec 26 Christian Dior Suede and Patent Leather Peep-Toe Pumps in Beige & Gold

Princess Marie, Shoes

Timberland Classic 6-inch Premium Boots in Wheat

May 17

May 17 Timberland Classic 6-inch Premium Boots in Wheat

Tatiana Casiraghi, Shoes

J.Furmani Stone Flap Clutch in Silver

Apr 4

Apr 4 J.Furmani Stone Flap Clutch in Silver

Crown Princess Mary, Bags, Princess Isabella