What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 22Oct21-AM

Callista Mini Tote Bag in Nude Pebbled Leather

Oct 24

Oct 24 Callista Mini Tote Bag in Nude Pebbled Leather

Bags, Queen Anne Marie

Carolina Herrera Geo Pattern Silk Blouse in Fuchsia Pink

Oct 22

Oct 22 Carolina Herrera Geo Pattern Silk Blouse in Fuchsia Pink

Queen Letizia, Tops, Queen Anne Marie