What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

Read more →

August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Read more →

Crown Princess Victoria, Accessories

All tagged 23Sept25-Bea

Zara ZW Collection Cummbund Button Skirt in Navy Blue

Sep 28

Sep 28 Zara ZW Collection Cummbund Button Skirt in Navy Blue

Princess Beatrice, Bottoms

ME and EM Cotton Broderie Detail Straight Shirt in Bright Navy

Sep 28

Sep 28 ME and EM Cotton Broderie Detail Straight Shirt in Bright Navy

Princess Beatrice, Tops

Maje 121FIFTYTWEED Slippers in Navy and Ecru

Feb 12

Feb 12 Maje 121FIFTYTWEED Slippers in Navy and Ecru

Princess Beatrice, Shoes