What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 25Sept24-MO

DL1961 Tube Top Instasculpt Rib

Feb 9

Feb 9 DL1961 Tube Top Instasculpt Rib

Princess Maria-Olympia, Tops

DL1961 Patti Straight High Rise Ankle in Obsidian

Feb 9

Feb 9 DL1961 Patti Straight High Rise Ankle in Obsidian

Princess Maria-Olympia, Bottoms

The Row 90’s Bag in Black Leather

Jun 6

Jun 6 The Row 90’s Bag in Black Leather

Princess Maria-Olympia, Bags

Prada Slingback Pumps in Black Patent

Feb 27

Feb 27 Prada Slingback Pumps in Black Patent

Princess Maria-Olympia, Shoes