What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 26Oct05

VBH Manila Clutch in Pink Crocodile

May 16

May 16 VBH Manila Clutch in Pink Crocodile

Bags, Crown Princess Mette Marit

Roger Vivier Buckle Loafers in Blush Suede

Apr 19

Apr 19 Roger Vivier Buckle Loafers in Blush Suede

Crown Princess Mette Marit, Shoes