What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged 2Sept25-Max

Miccy's Beaded Earrings

Sep 2

Sep 2 Miccy's Beaded Earrings

Queen Maxima, Accessories, Earrings

Natan Couture Draped Sleeve Blouse in Mustard

Apr 27

Apr 27 Natan Couture Draped Sleeve Blouse in Mustard

Queen Maxima, Tops

Steltman Zebra Ring in Peridot

Jan 21

Jan 21 Steltman Zebra Ring in Peridot

Queen Maxima, Accessories, Rings

Dinh Van Le Cube Diamant Small Bracelet in Yellow Gold

Jun 10

Jun 10 Dinh Van Le Cube Diamant Small Bracelet in Yellow Gold

Queen Maxima, Accessories, Bracelet

Gianvito Rossi Gianvito 105 Pumps in Lime Green Suede

Nov 23

Nov 23 Gianvito Rossi Gianvito 105 Pumps in Lime Green Suede

Queen Maxima, Shoes

Marianna Goulandris Avra Sapphire Bangle in Gold

Sep 8

Sep 8 Marianna Goulandris Avra Sapphire Bangle in Gold

Queen Maxima, Accessories, Bracelet, Princess Alexia of Greece