What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 30Jan25-M1

The Fold Harrow Blouse

May 12

May 12 The Fold Harrow Blouse

Crown Princess Mette Marit, Tops, Crown Princess Mary

Tiffany & Co Paper Flowers Flower Pendant in Pavé Diamond

Feb 1

Feb 1 Tiffany & Co Paper Flowers Flower Pendant in Pavé Diamond

Crown Princess Mary, Accessories, Necklace

Celine High Rise Braided Design Trousers in Grey

Nov 18

Nov 18 Celine High Rise Braided Design Trousers in Grey

Crown Princess Mary, Bottoms