What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 3May24-M

Bagutta Brooket Shirt in Blue

May 15

May 15 Bagutta Brooket Shirt in Blue

Crown Princess Mary, Tops

Gianvito Rossi Gianvito 85 Pumps in Light Brown Suede

Feb 4

Feb 4 Gianvito Rossi Gianvito 85 Pumps in Light Brown Suede

Crown Princess Mary, Shoes, Princess Isabella