What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

Featured

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 4Jun26-Math

Boshra Mahtab Bag

Jun 4

Jun 4 Boshra Mahtab Bag

Queen Mathilde, Bags

Nunu BCN Maxi Lily Earrings

Mar 25

Mar 25 Nunu BCN Maxi Lily Earrings

Queen Mathilde, Accessories, Earrings

Rolex Datejust Watch in Silver & Gold w Diamond Dial

Feb 9

Feb 9 Rolex Datejust Watch in Silver & Gold w Diamond Dial

Queen Mathilde, Accessories, Watches

Natan Milan Trousers in Orange

Dec 11

Dec 11 Natan Milan Trousers in Orange

Queen Mathilde, Bottoms

Natan Adria Jumper in Orange

Dec 11

Dec 11 Natan Adria Jumper in Orange

Queen Mathilde, Tops