What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 5Aug19

Aldo Asiasien Crossbody in Nude

Jan 15

Jan 15 Aldo Asiasien Crossbody in Nude

Princess Benedikte, Bags

Ann Taylor Black Floral Skirt

May 21

May 21 Ann Taylor Black Floral Skirt

Bottoms, Princess Benedikte

Saint Laurent Bold 2 Sunglasses in Black

Aug 30

Aug 30 Saint Laurent Bold 2 Sunglasses in Black

Charlotte Casiraghi, Accessories, Sunglasses

G.Kero Guapas de la Isla T-Shirt in Red

May 17

May 17 G.Kero Guapas de la Isla T-Shirt in Red

Charlotte Casiraghi, Tops

Birkenstock Arizona Sandals in Taupe Suede Leather

Mar 29

Mar 29 Birkenstock Arizona Sandals in Taupe Suede Leather

Charlotte Casiraghi, Shoes