What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 8Jan19-Z

Burberry Mildenhall Crossbody Bag in White Grained Leather

Mar 26

Mar 26 Burberry Mildenhall Crossbody Bag in White Grained Leather

Zara Phillips, Bags

Alaïa Laser-Cut Suede Sandals in Black

Aug 21

Aug 21 Alaïa Laser-Cut Suede Sandals in Black

Zara Phillips, Shoes

Calleija Saddle White Gold and White Diamond Earrings

Jun 20

Jun 20 Calleija Saddle White Gold and White Diamond Earrings

Accessories, Earrings, Zara Phillips