What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Willem-Alexander and Queen Maxima host lunch for Emir of Qatar

Jun 24, 2024

King Willem-Alexander and Queen Maxima host lunch for Emir of Qatar

Jun 24, 2024

Jun 24, 2024

Latest Find

Featured

Carolina Herrera Chiffon Ruffled Shirt Dress

HGD Stéphanie, Dresses

Carolina Herrera Chiffon Ruffled Shirt Dress

HGD Stéphanie, Dresses

HGD Stéphanie, Dresses

All tagged 9Aug14

G.Kero Lion Print T-Shirt in Azure

Mar 29

Mar 29 G.Kero Lion Print T-Shirt in Azure

Beatrice Casiraghi, Tops

Italia Independent 0900 Pix Sunglasses in Violet/Mirrored

Jan 11

Jan 11 Italia Independent 0900 Pix Sunglasses in Violet/Mirrored

Beatrice Casiraghi, Accessories, Sunglasses