What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

Feb 14, 2026

Latest Find

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Yves Salomon Fur-Trim Down Puffer Jacket

Princess Gabriella, Outerwear

Yves Salomon Fur-Trim Down Puffer Jacket

Princess Gabriella, Outerwear

Princess Gabriella, Outerwear

All tagged Fusalp Sirius Neck Warmer

Fusalp Sirius Neck Warmer in Navy

Feb 16

Feb 16 Fusalp Sirius Neck Warmer in Navy

Prince Jacques, Accessories

Fusalp Sirius Neck Warmer in Blue

Feb 16

Feb 16 Fusalp Sirius Neck Warmer in Blue

Princess Gabriella, Accessories