What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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British Royal Family attends Royal Ascot - Day 1

Jun 17, 2025

British Royal Family attends Royal Ascot - Day 1

Jun 17, 2025

Jun 17, 2025

Latest Find

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Pallas Paris Eclair Trousers in Navy

Crown Princess Mette Marit, Bottoms, Princess Ingrid-Alexandra

Pallas Paris Eclair Trousers in Navy

Crown Princess Mette Marit, Bottoms, Princess Ingrid-Alexandra

Crown Princess Mette Marit, Bottoms, Princess Ingrid-Alexandra

All tagged Juliette Botterill Sculpted Scroll Percher Hat

Juliette Botterill Sculpted Scroll Percher Hat

Apr 13

Apr 13 Juliette Botterill Sculpted Scroll Percher Hat

Zara Phillips, Hats, Princess Beatrice