What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

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Alter Designs Lenna Skirt in Crêpe Georgette

Pauline Ducruet, Bottoms

Alter Designs Lenna Skirt in Crêpe Georgette

Pauline Ducruet, Bottoms

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Pauline Ducruet, Bottoms

All tagged Jun15 Birchbox

Madewell Arielle d'Orsay Flat in Olive Green

Jun 26

Jun 26 Madewell Arielle d'Orsay Flat in Olive Green

Meghan Markle, Shoes