What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Wimbledon Men's Singles Final

July 12, 2026

The Prince and Princess of Wales attend Wimbledon Men's Singles Final

July 12, 2026

July 12, 2026

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Emilia Wickstead Tidus Sleeved Dress

Duchess of Cambridge, Dresses

Emilia Wickstead Tidus Sleeved Dress

Duchess of Cambridge, Dresses

Duchess of Cambridge, Dresses

All tagged Merci Miror Merci Cap

Merci Miror Merci Cap in Ecru

Jul 12

Jul 12 Merci Miror Merci Cap in Ecru

Pauline Ducruet, Hats