What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Västernorrland County - Day 2

October 18, 2026

Crown Princess Victoria visits Västernorrland County - Day 2

October 18, 2026

On Thursday, Crown Princess Victoria spent her second day in Västernorrland County.

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October 18, 2026

Latest Find

Featured

Chanel Small Tote in Crocodile Embossed Fuchsia Calfskin & Gold-Tone Metal

Charlotte Casiraghi, Bags

Chanel Small Tote in Crocodile Embossed Fuchsia Calfskin & Gold-Tone Metal

Charlotte Casiraghi, Bags

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Charlotte Casiraghi, Bags

Aug 30

Aug 30 Under Armour Pursuit 2 Junior Shoes in Peach Frost/Onyx White

Mia Tindall, Shoes

Under Armour Pursuit 2 Junior Shoes in Peach Frost Onyx White.jpg

Under Armour Pursuit 2 Junior Shoes in Peach Frost Onyx White.jpg

Under Armour Pursuit 2 Junior Shoes in Peach Frost/Onyx White

Lace-up running shoes with velcro strap.

Worn by Mia Tindall on:

29 May 2022 - Houghton International Horse Trials

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Louis Vuitton Monogram Shawl in Royal Blue

Aug 31 Louis Vuitton Monogram Shawl in Royal Blue

Jennifer Blom Swan Island Skirt

Aug 30 Jennifer Blom Swan Island Skirt