What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Aug 24, 2025

Crown Princess Victoria visits Umeå - Day 1

Aug 24, 2025

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Crown Princess Mette Marit, Outerwear

De Castro Rainbow Ikat Jacket

Crown Princess Mette Marit, Outerwear

All in Queen Mary

Jan 15

Jan 15 King Frederik X's Proclamation: Parliament Reception

Heaven

Queen Mary, Crown Princess Mary, Princess Benedikte, Queen Margrethe

On Monday, King Frederik, Queen Mary, Crown Prince Christian, Prince Joachim, and Princess Benedikte attended an official meeting of the Danish Parliament to mark King Frederik’s proclamation.

Jan 14

Jan 14 Queen Margrethe II's Abdication & King Frederik X's Proclamation

Heaven

Queen Mary, Queen Margrethe, Prince Christian, Crown Princess Mary, Prince Vincent, Princess Isabella, Princess Josephine

On Sunday, Queen Margrethe II abdicated after a 52-year reign and left the throne to her eldest son Crown Prince Frederik who became King Frederik X upon his accession.

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 15 King Frederik X's Proclamation: Parliament Reception

Jan 14 Queen Margrethe II's Abdication & King Frederik X's Proclamation

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