What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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The Duke and Duchess of Edinburgh and Lady Louise attend Royal Windsor Horse Show

May 17, 2026

The Duke and Duchess of Edinburgh and Lady Louise attend Royal Windsor Horse Show

May 17, 2026

May 17, 2026

Latest Find

Featured

Graff Spiral Diamond Bangle

Princess Charlene, Accessories, Bracelet

Graff Spiral Diamond Bangle

Princess Charlene, Accessories, Bracelet

Princess Charlene, Accessories, Bracelet

All in Outerwear

Arma Manila Jacket

May 17

May 17 Arma Manila Jacket

Princess Benedikte, Outerwear

Vanessa Bruno Bradley Jacket in Brown

May 17

May 17 Vanessa Bruno Bradley Jacket in Brown

Charlotte Casiraghi, Outerwear

Chanel Scallop-Trim Cashmere Cardigan in Yellow

May 17

May 17 Chanel Scallop-Trim Cashmere Cardigan in Yellow

Charlotte Casiraghi, Outerwear

Chanel Cotton-Silk Stripe Shirt Jacket

May 17

May 17 Chanel Cotton-Silk Stripe Shirt Jacket

Charlotte Casiraghi, Outerwear

Hogan Padded Coat in Navy

May 17

May 17 Hogan Padded Coat in Navy

Princess Beatrice, Outerwear

Paul & Joe Double-Breasted Wool-Cotton Coat in Blue

May 17

May 17 Paul & Joe Double-Breasted Wool-Cotton Coat in Blue

Princess Eugenie, Outerwear

Stella McCartney Wool Swing Coat

May 17

May 17 Stella McCartney Wool Swing Coat

Princess Beatrice, Outerwear

Elie Saab Notched Lapels Cady Blazer

May 17

May 17 Elie Saab Notched Lapels Cady Blazer

Princess Charlene, Outerwear

Suzannah Hunter Coat in Pink Molten Jacquard

May 17

May 17 Suzannah Hunter Coat in Pink Molten Jacquard

Crown Princess Mette Marit, Outerwear

Soler Lena Corduroy Jacket

May 16

May 16 Soler Lena Corduroy Jacket

Countess of Wessex, Outerwear

Rydale Knapton Riding Coat

May 15

May 15 Rydale Knapton Riding Coat

Countess of Wessex, Outerwear

Joules Ladies Tweed Field Coat

May 15

May 15 Joules Ladies Tweed Field Coat

Lady Louise Windsor, Outerwear

Elie Saab Paillette Crepe Jacket

May 15

May 15 Elie Saab Paillette Crepe Jacket

Grand Duchess Maria Teresa, Outerwear

Elie Saab Sequin Blazer

May 15

May 15 Elie Saab Sequin Blazer

Grand Duchess Maria Teresa, Outerwear

ME and EM Heritage Fitted Woven Jacket

May 14

May 14 ME and EM Heritage Fitted Woven Jacket

Countess of Wessex, Outerwear

Max Mara Mutilita Blazer in Ivory

May 13

May 13 Max Mara Mutilita Blazer in Ivory

Princess Charlene, Outerwear

Edeline Lee Lola Jacket in Cornflower

May 13

May 13 Edeline Lee Lola Jacket in Cornflower

Duchess of Cambridge, Outerwear

Apostrophe Straight-Cut Tweed Jacket

May 12

May 12 Apostrophe Straight-Cut Tweed Jacket

Queen Sonja, Outerwear

Barbour Classic Beadnell Jacket

May 11

May 11 Barbour Classic Beadnell Jacket

Princess Charlene, Outerwear

La Coqueta Kids Selvas Cotton Cardigan

May 10

May 10 La Coqueta Kids Selvas Cotton Cardigan

Prince Charles, Outerwear, Prince François