What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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September 12, 2026

The Prince and Princess of Wales mark World Suicide Prevention Day

September 12, 2026

On Thursday, the Prince and Princess of Wales marked World Suicide Prevention Day by unveiling On Your Side: A Suicide Prevention Toolkit for People in Sport in Liverpool.

September 12, 2026

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Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

Jun 11

Jun 11 Alexander McQueen Long Tier Violet Jaquard Gown

Sarah Williams

Duchess of Cambridge, Gowns

Alexander McQueen Long Tier Violet Jaquard Gown

Black mix violet jacquard Long Tier Dress. Thin straps, boning within the bodice with built in bra construction. Organza layering throughout the skirt.

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