What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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I Santi Large Tote Bag

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Oct 26 Greta Hedvig Coat

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Princess Sofia, Outerwear

Greta Hedvig Coat

Black collarless cashmere coat

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Worn by Princess Sofia on:

9 March 2017
26 October 2022

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Oct 22, 2025

I Santi Large Tote Bag

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 26 Greta Hedvig Coat

Greta Hedvig Coat

Worn by Princess Sofia on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 26 Greta Hedvig Coat

Greta Hedvig Coat

Worn by Princess Sofia on:

Oct 26 Dries Van Noten Campo Embellished Cotton V-Neck Top

Oct 26 Kasti Fig Large Clutch in Black

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