What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Countess of Wessex, Outerwear

Asmar Equestrian Spruce Meadows 50th Anniversary Jacket

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Dec 23 Polo Ralph Lauren Cable-Knit Sweater in Dark Green

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Crown Princess Mette Marit, Tops

Polo Ralph Lauren Cable-Knit Sweater in Dark Green

Dark green cable-knit sweater

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21 December 2025 - Fourth Sunday in Advent

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Jan 12, 2026

Asmar Equestrian Spruce Meadows 50th Anniversary Jacket

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 23 Polo Ralph Lauren Cable-Knit Sweater in Dark Green

Polo Ralph Lauren Cable-Knit Sweater in Dark Green

Worn by Crown Princess Mette-Marit on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 23 Polo Ralph Lauren Cable-Knit Sweater in Dark Green

Polo Ralph Lauren Cable-Knit Sweater in Dark Green

Worn by Crown Princess Mette-Marit on:

Dec 23 Cyrillus Peter Pan Collar Top

Dec 23 Toteme Tie-Waist Sleeveless Midi Dress

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