What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 10Jul13

Natan Suede Clutch in Orange

Mar 30

Mar 30 Natan Suede Clutch in Orange

Queen Mathilde, Bags

H&M Sleeveless Casual Dress

Sep 14

Sep 14 H&M Sleeveless Casual Dress

Princess Eugenie, Dresses

Rag & Bone Harrow Booties in Black Suede with Brown Straps

Jan 17

Jan 17 Rag & Bone Harrow Booties in Black Suede with Brown Straps

Princess Eugenie, Shoes

Maje Soledad Dress

Dec 13

Dec 13 Maje Soledad Dress

Princess Beatrice, Dresses

Steltman Citrine and Diamond Bracelet

Nov 27

Nov 27 Steltman Citrine and Diamond Bracelet

Queen Maxima, Accessories, Bracelet

Natan Flower Detail Peep Toe Pumps in Orange Suede

May 30

May 30 Natan Flower Detail Peep Toe Pumps in Orange Suede

Queen Mathilde, Shoes

Akris V-Neck Knee-Length Dress in Light Blue

Dec 28

Dec 28 Akris V-Neck Knee-Length Dress in Light Blue

Princess Charlene, Dresses

Céline Phantom Bag in Black Croc

Dec 30

Dec 30 Céline Phantom Bag in Black Croc

Princess Eugenie, Bags

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories