What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Duchess of Edinburgh visits Guide Dogs's Reading Hub

Oct 31, 2024

The Duchess of Edinburgh visits Guide Dogs's Reading Hub

Oct 31, 2024

Oct 31, 2024

Latest Find

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By Malene Birger Embellished Tunic

Crown Princess Mary, Tops

By Malene Birger Embellished Tunic

Crown Princess Mary, Tops

Crown Princess Mary, Tops

All tagged 10Nov22-Madde

Self-Portrait Sleeveless Tailored Bouclé and Chiffon Midi Dress

Nov 12

Nov 12 Self-Portrait Sleeveless Tailored Bouclé and Chiffon Midi Dress

Princess Madeleine, Dresses

Alaïa Bombe Sandals in Black Suede

Jul 8

Jul 8 Alaïa Bombe Sandals in Black Suede

Princess Madeleine, Shoes

Ebba Brahe Loberöd Necklace

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Princess Madeleine, Accessories, Necklace