What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

Read more →

September 12, 2026

Latest Find

Featured

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

Read more →

Princess Eugenie, Outerwear

All tagged 11Dec24-S

Rare Jewelry Tennis Stretch Bracelet in Diamonds and Sapphires

Dec 11

Dec 11 Rare Jewelry Tennis Stretch Bracelet in Diamonds and Sapphires

Princess Sofia, Accessories, Bracelet

Vanbruun Isabel Bracelet

Dec 11

Dec 11 Vanbruun Isabel Bracelet

Princess Sofia, Accessories, Bracelet

Stinaa.J Denise 2.0 Pumps in Metallic

Nov 24

Nov 24 Stinaa.J Denise 2.0 Pumps in Metallic

Princess Sofia, Shoes