What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Ingrid Alexandra and Prince Sverre Magnus attend Norway v Senegal

June 22, 2026

Princess Ingrid Alexandra and Prince Sverre Magnus attend Norway v Senegal

June 22, 2026

June 22, 2026

Latest Find

Featured

Beulah London Ahana Sleeveless Dress in Red Check

Princess Charlene, Dresses

Beulah London Ahana Sleeveless Dress in Red Check

Princess Charlene, Dresses

Princess Charlene, Dresses

All in Dresses

Beulah London Ahana Sleeveless Dress in Red Check

Jun 26

Jun 26 Beulah London Ahana Sleeveless Dress in Red Check

Princess Charlene, Dresses

Reiss Hazel Dress

Jun 26

Jun 26 Reiss Hazel Dress

Princess Isabella, Dresses

Lexy London Tara Dress in Pink Trellis

Jun 25

Jun 25 Lexy London Tara Dress in Pink Trellis

Countess of Wessex, Dresses

FARM Rio Morada Boa Guipure Maxi Dress

Jun 25

Jun 25 FARM Rio Morada Boa Guipure Maxi Dress

HGD Stéphanie, Dresses

Claire Mischevani Drop Hem Dress in Yellow

Jun 23

Jun 23 Claire Mischevani Drop Hem Dress in Yellow

HGD Stéphanie, Dresses

Max Mara Ambuto Dress

Jun 23

Jun 23 Max Mara Ambuto Dress

Princess Charlene, Dresses

Brunello Cucinelli Silk Dress with Daisy Net Embroidery with Monili

Jun 23

Jun 23 Brunello Cucinelli Silk Dress with Daisy Net Embroidery with Monili

Princess Gabriella, Dresses

Lexy London Tara Dress in Red Lotus

Jun 23

Jun 23 Lexy London Tara Dress in Red Lotus

Countess of Wessex, Dresses

Natan Conte Dress

Jun 23

Jun 23 Natan Conte Dress

HGD Stéphanie, Dresses

DESTREE Amoako Dress

Jun 22

Jun 22 DESTREE Amoako Dress

Princess Elisabeth, Dresses

Ba&Sh Vere Dress

Jun 22

Jun 22 Ba&Sh Vere Dress

Princess Eléonore, Dresses

Maje Long Knit Skater Dress

Jun 20

Jun 20 Maje Long Knit Skater Dress

Princess Elisabeth, Dresses

Beulah London Ahana Dress in Cream Lace

Jun 20

Jun 20 Beulah London Ahana Dress in Cream Lace

Harriet Sperling, Dresses

Claire Mischevani Poppy Elbow Sleeve Dress in Polka Dot

Jun 19

Jun 19 Claire Mischevani Poppy Elbow Sleeve Dress in Polka Dot

Zara Phillips, Dresses

Elie Saab V-Neck Belted Maxi Dress in Green

Jun 19

Jun 19 Elie Saab V-Neck Belted Maxi Dress in Green

Princess Charlene, Dresses

Natan Chris Dress

Jun 18

Jun 18 Natan Chris Dress

Queen Mathilde, Dresses

Zeus & Dione Halora Dress

Jun 18

Jun 18 Zeus & Dione Halora Dress

Crown Princess Mary, Dresses

Suzannah Maria Organza Bow Midi Dress

Jun 18

Jun 18 Suzannah Maria Organza Bow Midi Dress

Countess of Wessex, Dresses

Suzannah Victoria Shirt Dress

Jun 17

Jun 17 Suzannah Victoria Shirt Dress

Countess of Wessex, Dresses

Suzannah Biarritz Dress in Breeze Blue

Jun 16

Jun 16 Suzannah Biarritz Dress in Breeze Blue

Harriet Sperling, Dresses