What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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Crown Princess Victoria and Prince Daniel meet President of European Parliament

Mar 27, 2026

Crown Princess Victoria and Prince Daniel meet President of European Parliament

Mar 27, 2026

Mar 27, 2026

Latest Find

Featured

Christian Dior Embellished Cold Shoulder Top

Princess Charlene, Tops

Christian Dior Embellished Cold Shoulder Top

Princess Charlene, Tops

Princess Charlene, Tops

All in Dresses

Zara Polka Dot Halter Midi Dress

Mar 27

Mar 27 Zara Polka Dot Halter Midi Dress

Princess Theodora, Dresses

Erdem Floral Midi Dress in Dutch Flowers Painting Blue

Mar 26

Mar 26 Erdem Floral Midi Dress in Dutch Flowers Painting Blue

Princess Charlene, Dresses

Gabriela Hearst Phelan Shirtdress in Electric Navy

Mar 23

Mar 23 Gabriela Hearst Phelan Shirtdress in Electric Navy

Countess of Wessex, Dresses

Zimmermann Dawning Buttoned Midi Dress

Mar 21

Mar 21 Zimmermann Dawning Buttoned Midi Dress

Princess Charlene, Dresses

Brochu Walker Havana Dress

Mar 18

Mar 18 Brochu Walker Havana Dress

Meghan Markle, Dresses

Carolina Herrera Triple Bow Dress

Mar 15

Mar 15 Carolina Herrera Triple Bow Dress

Crown Princess Mary, Dresses

Fabiana Filippi Sleeveless Sequin Tweed Mini Dress

Mar 11

Mar 11 Fabiana Filippi Sleeveless Sequin Tweed Mini Dress

Princess Mabel, Dresses

Georg et Arend Rosé Wool Dress

Mar 10

Mar 10 Georg et Arend Rosé Wool Dress

Queen Silvia, Dresses

Giorgio Armani Floral Printed Dress

Mar 8

Mar 8 Giorgio Armani Floral Printed Dress

Grand Duchess Maria Teresa, Dresses

River Woods Rose Dress

Mar 8

Mar 8 River Woods Rose Dress

HGD Stéphanie, Dresses

Polo Ralph Lauren Pleated Wool Ribbed-Knit Midi Dress

Mar 5

Mar 5 Polo Ralph Lauren Pleated Wool Ribbed-Knit Midi Dress

Duchess of Cambridge, Dresses

Gabriela Hearst Josef Dress

Mar 4

Mar 4 Gabriela Hearst Josef Dress

Countess of Wessex, Dresses

Rebecca Vallance Kitsu Short Sleeve Midi Dress in Light Pink

Mar 1

Mar 1 Rebecca Vallance Kitsu Short Sleeve Midi Dress in Light Pink

Zara Phillips, Dresses

Rails Selani Dress in Island Stripe

Mar 1

Mar 1 Rails Selani Dress in Island Stripe

Zara Phillips, Dresses

Aje Manon Midi Dress in Jardin

Mar 1

Mar 1 Aje Manon Midi Dress in Jardin

Zara Phillips, Dresses

Rebecca Vallance Nemy Mini Dress in Navy

Feb 28

Feb 28 Rebecca Vallance Nemy Mini Dress in Navy

Zara Phillips, Dresses

Rebecca Vallance Evolet Puff Sleeve Midi Dress

Feb 28

Feb 28 Rebecca Vallance Evolet Puff Sleeve Midi Dress

Zara Phillips, Dresses

Leo Lin Aubrey Palm Shirt Midi Dress in Scarlet

Feb 28

Feb 28 Leo Lin Aubrey Palm Shirt Midi Dress in Scarlet

Zara Phillips, Dresses

ALÉMAIS Villa Romantica Mini Dress

Feb 28

Feb 28 ALÉMAIS Villa Romantica Mini Dress

Zara Phillips, Dresses

Max Mara Maremma Dress

Feb 27

Feb 27 Max Mara Maremma Dress

Countess of Wessex, Dresses