What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Feed Projects Dopp Kit in Grey

Princess Beatrice, Bags

Feed Projects Dopp Kit in Grey

Princess Beatrice, Bags

Princess Beatrice, Bags

All tagged 11Jun08

Valentino HC Green Floral Embroidered Gown

Aug 8

Aug 8 Valentino HC Green Floral Embroidered Gown

Queen Sofia, Gowns

Hugo Boss Abstract Print Skirt

Feb 28

Feb 28 Hugo Boss Abstract Print Skirt

Queen Letizia, Bottoms

Gina Swarovski Crystal-Embellished Satin Pumps

Jan 11

Jan 11 Gina Swarovski Crystal-Embellished Satin Pumps

Princess Beatrice, Shoes

Rupert Sanderson Regal Mary-Janes Pumps in Burgundy Patent

Sep 4

Sep 4 Rupert Sanderson Regal Mary-Janes Pumps in Burgundy Patent

Crown Princess Mette Marit, Shoes