What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 11Jun25-M1

Bottega Veneta Intrecciato Knot Long Clutch in Black

Jun 12

Jun 12 Bottega Veneta Intrecciato Knot Long Clutch in Black

Crown Princess Mary, Bags

Ellen Hunter Nell Comb

Jan 21

Jan 21 Ellen Hunter Nell Comb

Crown Princess Mary, Accessories

Manolo Blahnik Hangisi Satin Pump in Black

Dec 29

Dec 29 Manolo Blahnik Hangisi Satin Pump in Black

Princess Tatiana, Shoes, Crown Princess Mary