What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Escada Grommet Tie Front Blazer

Queen Sofia, Outerwear

Escada Grommet Tie Front Blazer

Queen Sofia, Outerwear

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Queen Sofia, Outerwear

All tagged 11Mar24-Bea

Whistles Satin Bias Cut Skirt in Aubergine

Mar 12

Mar 12 Whistles Satin Bias Cut Skirt in Aubergine

Princess Beatrice, Bottoms

Zara Gold Button Soft Touch Jacket in Navy

Mar 12

Mar 12 Zara Gold Button Soft Touch Jacket in Navy

Princess Beatrice, Outerwear

Carvela Lacey Court Shoes in Navy Satin

Mar 2

Mar 2 Carvela Lacey Court Shoes in Navy Satin

Princess Beatrice, Shoes

Ethan K Crocodile Clutch with Pearl Detail

Sep 5

Sep 5 Ethan K Crocodile Clutch with Pearl Detail

Princess Beatrice, Bags