What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

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August 26, 2026

Latest Find

Featured

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

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Princess Madeleine, Shoes

All tagged 14Jun26

Havaianas x Farm Rio Flip-Flops in Blue

Aug 27

Aug 27 Havaianas x Farm Rio Flip-Flops in Blue

Princess Alexandra Monaco, Shoes

Chateau Marmont Cotton T-Shirt in Blue

Aug 27

Aug 27 Chateau Marmont Cotton T-Shirt in Blue

Princess Alexandra Monaco, Tops

Prada Enameled Metal Earrings in Gold/White

Aug 23

Aug 23 Prada Enameled Metal Earrings in Gold/White

Princess Alexandra Monaco, Accessories, Earrings

The Row Small NS Park Tote in Brown Leather

Jul 1

Jul 1 The Row Small NS Park Tote in Brown Leather

Bags, Princess Alexandra Monaco