What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 14Nov23-Math

Natan Couture Bow Neckline Dress in Green

Nov 14

Nov 14 Natan Couture Bow Neckline Dress in Green

Queen Mathilde, Dresses

Rolex Datejust Watch in Silver & Gold w Diamond Dial

Feb 9

Feb 9 Rolex Datejust Watch in Silver & Gold w Diamond Dial

Queen Mathilde, Accessories, Watches

Gianvito Rossi Gianvito 105 Pumps in Green Leaf Suede

Sep 16

Sep 16 Gianvito Rossi Gianvito 105 Pumps in Green Leaf Suede

Queen Maxima, Shoes, Queen Mathilde, Princess Catharina-Amalia