What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 15Apr15-A

Valentino Haute Couture Feather Embellished Gown in Black

Apr 12

Apr 12 Valentino Haute Couture Feather Embellished Gown in Black

Queen Maxima, Gowns

Judith Leiber Snakeskin Box Clutch in Gold

Apr 4

Apr 4 Judith Leiber Snakeskin Box Clutch in Gold

Crown Princess Mary, Bags

Zara Gold Trimmed Platform Peep Toe Pumps in Black Satin

Apr 2

Apr 2 Zara Gold Trimmed Platform Peep Toe Pumps in Black Satin

Princess Marie, Shoes

Bottega Veneta Intrecciato Knot Clutch in Navy Silk

Apr 2

Apr 2 Bottega Veneta Intrecciato Knot Clutch in Navy Silk

Bags, Princess Marie

Rikke Gudnitz Lace Peplum Gown in Blue

Mar 14

Mar 14 Rikke Gudnitz Lace Peplum Gown in Blue

Princess Marie, Gowns

Birgit Hallstein Embellished Overlay Gown in Pink

Oct 23

Oct 23 Birgit Hallstein Embellished Overlay Gown in Pink

Crown Princess Mary, Gowns

Gianvito Rossi Gianvito 105 Pumps in Pink Leather

Oct 3

Oct 3 Gianvito Rossi Gianvito 105 Pumps in Pink Leather

Crown Princess Mary, Shoes