What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Digger premiere

September 22, 2026

The Prince and Princess of Wales attend Digger premiere

September 22, 2026

On Tuesday, the Prince and Princess of Wales attended the world premiere & Royal Film Performance of Digger in London.

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September 22, 2026

Latest Find

Featured

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

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Queen Maxima, Dresses

All tagged 16Apr12

Carolina Herrera Sequin Tweed Coat

Aug 19

Aug 19 Carolina Herrera Sequin Tweed Coat

Crown Princess Mary, Outerwear

Giorgio Armani Pleated Peplum Jacket

Feb 11

Feb 11 Giorgio Armani Pleated Peplum Jacket

Princess Marie, Outerwear

Christian Dior Lady Dior Clutch in Black

Jan 10

Jan 10 Christian Dior Lady Dior Clutch in Black

Princess Charlene, Bags, Princess Astrid

Jimmy Choo Gilbert Pumps in Nude Patent Leather

Dec 3

Dec 3 Jimmy Choo Gilbert Pumps in Nude Patent Leather

Shoes, Crown Princess Mary, Princess Charlene